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    • Spiral Curls

      Spiral S-pattern curls flourish with bounce and natural fullness when healthy. Products that add lightweight hydration and encourage curl definition allow ringlet curls to grow healthier.

    • Loose Curls & Waves

      Waves and loose S-shape curls require weightless moisture to get the definition and volume they crave. This hair type needs curl enhancing ingredients and hydrators that create fullness and lift — without the weight.

    • Tight Curls

      Tighter C-shaped curls crave moisture and essential nutrients to maintain elasticity, definition, and lasting strength. This curl type requires a layered approach to replenish hydration and encourage elongation.

    • Coils

      Coils, or Z-shaped strands, have luxurious volume. Rich hydration, restorative nourishment, and strengthening products with slip that condition, protect, and elongate are what this curl pattern craves.

      Features

      Why Ninust?

      Stylist Recommend

      ⭐️⭐️⭐️⭐️⭐️

      "If you don't water your plants, they won't grow and be healthy. Curls are the same. Keep your hair hydrated with a leave-in like Moisture Lock—it's the most effective way to get soft, bouncy curls."

      Jason Hallman
      Stylist - Ouidad Flagship Salon NYC

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      Stylist Recommend

      ⭐️⭐️⭐️⭐️⭐️

      For soft, defined curls that stay frizz-free in any weather, I always reach for the Ouidad Advanced Climate Control® Heat & Humidity Gel. Its lightweight formula controls humidity, enhances curl pattern, and shields hair from heat and UV—perfect for smooth, bouncy curls without the crunch.

      Jessica O’Brien
      Ouidad Stylist & Educator

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      Stylist Recommend

      ⭐️⭐️⭐️⭐️⭐️


      For curls that need moisture without the frizz, I recommend the Ouidad Advanced Climate Control® Defrizzing Conditioner. It hydrates, smooths, and strengthens curls while creating a humidity-resistant barrier—leaving hair soft, defined, and ready to take on any climate.

      Lauren Moser
      Co-Owner of Hair Lab Detroit

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      FAQ’s

      Are the products suitable for all hair types?


      We offer a wide range of products tailored to different hair types, from straight to coily.

      Do you carry sulfate-free or paraben-free products?


      Yes, many of our products are free from sulfates, parabens, and harsh chemicals—check the product descriptions for details.

      How do I know which product is right for my hair?


      Each product page includes expert tips and usage recommendations to help you choose what’s best for your hair needs.

      Can I find professional salon brands here?


      Definitely! We stock high-quality, salon-grade brands trusted by hair professionals worldwide.

      Are your products safe for color-treated hair?


      Many of our products are formulated to protect and extend the life of color-treated hair—look for the "color-safe" label.

      Do you sell travel-size or sample-size products?

      Yes, we offer a selection of travel-size products perfect for testing or on-the-go use.